Paid Search Updates - October 2020
Google Ads turning 20, WhatsApp investigating eCommerce functionality, and Google Ads restricting the search query visibility.
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eCom PPC Blog
- Sep 29, 2020
- 8 min
Amazon Prime Day 2020 - When can we expect to see it and what will it look like?
There has been some confusion about when the US will experience Prime Day 2020 and how they will carry out operations during the Pandemic.
24 views
eCom PPC Blog
- Sep 5, 2020
- 1 min
Amazon Sponsored Brand Video Ads Launching In the UK
Amazon Advertising released a very exciting announcement this week for retailers. Amazon Sponsored Brand Video Ads will now be available...
30 views
eCom PPC Blog
- Aug 11, 2020
- 1 min
Google Ads Image Extensions - New Beta For 2020
Google Ads have launched a beta testing image extensions in paid search text ads.
17 views
eCom PPC Blog
- Aug 7, 2020
- 6 min
Amazon to Launch in Sweden Following COVID Pandemic
A brief look at Amazon’s plans to enter the Nordic market. The reasons for entering and how welcome they will be.
90 views
eCom PPC Blog
- Aug 5, 2020
- 1 min
Google Providing Free Ad Credits to British SMEs
Google has announced it will be giving £25m of free ad spend to help British SMEs.
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eCom PPC Blog
- Aug 2, 2020
- 2 min
Microsoft Shopping Launches in 7 New Countries
Microsoft Shopping can be an efficient use of paid search budget for SME retailers. They’ve just announced they expanding market coverage.
37 views
eCom PPC Blog
- Jul 28, 2020
- 2 min
Exciting Buy On Google Update
Google released a new update to their Shopping ads recently, making the native checkout on the shopping tab commission free for merchants.
19 views
eCom PPC Blog
- Jul 27, 2020
- 2 min
Google Ads Partnership with Shopee
Google set to make it easier for sellers on Shopee to get online with Google Shopping Ads in South East Asia.
50 views
eCom PPC Blog
- Jul 2, 2020
- 1 min
Microsoft Launches Free Tool For SMEs To Manage PPC
Microsoft Digital Marketing Center is a free tool to help SMEs manage paid and organic activity.
19 views
eCom PPC Blog
- Jul 1, 2020
- 1 min
3 Tips for Google Ads if Your Shops Have Re-Opened In June
3 tips to implement on Google Ads if you are opening your shops after lockdown.
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eCom PPC Blog
- Jul 1, 2020
- 3 min
Free Google Ads Ops For SMEs
Google Ads can be an expensive marketing channel for many retailers. We take a look at some potential free opportunities for SMEs.
59 views
eCom PPC Blog
- Jun 28, 2020
- 4 min
5 Shopify Apps to Boost Online Sales
Shopify apps are essential to running a successful eCommerce store on their platform. They are designed to optimise the process of...
26 views
eCom PPC Blog
- Mar 11, 2020
- 6 min
PPC - Unpicking Where to Advertise & Who to Target
In this paid search blog we take a look at the most visited sites in the world and the core principles of different advertising methods....
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