• eCom PPC Blog

Trust Pilot Reviews in Your Google Ads

Updated: Sep 5, 2020


Trustpilot and other customer review platforms are important for SME businesses to display the quality and reputability of their service. Often businesses include these ratings across their print and digital marketing materials.

Thankfully, Google recognise this, and have partnered with reputable customer review platforms, including Trustpilot & eKomi, to show seller ratings in the search ads. The full list of sources can be found in this link.

How do I add my Trustpilot rating?

The Google Seller Rating pulls your rating from Trustpilot (and any other partners) automatically providing the below conditions are met:

  • The domain you are driving your Google Ads activity to matches the domain which has the rating

  • You have 100+ ratings in the last 12 months

  • Your average rating is 3.5+ starts out of 5.

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